Tuesday 13 February 2018

IGNOU MS-64 SOLVED ASSIGNMENT JANUARY-JUNE 2018

IGNOU MBA SOLVED ASSIGNMENTS
FOR
JANUARY-JUNE 2018 TERM
EXCELLENT QUALITY SOLVED ASSIGNMENTS AVAILABLE
AT REASONABLE PRICES

(IN SOFT COPY AND HAND WRITTEN HARD COPY FORMATS)

Course Code                           :           MS-64
Course Title                             :           International Marketing
Assignment Code                    :           MS-64/TMA/SEM-I/2018
Coverage                                :           All Blocks
Note : Attempt all the questions and submit this assignment on or before 30th April,  2018 to the coordinator of your study center.
  1. Describe the differences between ethnocentric, polycentric, regiocentric and geocentric orientations. How do these orientations affect international marketing practices? Explain with the help of examples.
  2. Discuss the significance of letter of credit in international marketing. Explain the operations of a letter of credit.
  3. Explain the scope of international marketing research. What are the advantages and limitations of online surveys?
  4. How does culture influence international marketing decisions? Explain with the help of suitable examples.
  5. You are the marketing executive in a food processing company producing and marketing fruit juices and frozen vegetables in India. The company is exploring the possibilities of entering international markets. The management has asked you to prepare a preliminary report covering the following five aspects:
(a) Advantages and challenges for the company in entering the international markets;
(b) Different modes of entering international markets and potential difficulties involved with each option;
(c) Whether making exercises for product adaptation for different markets is worth it;
(d) Physical distribution implications and
(e) Support the company can receive from the institutional framework for export available in India.

IGNOU MS-64 SOLVED ASSIGNMENT JANUARY-JUNE 2018
Complete Solutions with Excellent Quality Available at Reasonable Prices…

No comments:

Post a Comment